What’s next for the brand?

Personalised personal care is now a part of the energiser line, with the company saying the product is “inspired by and built around our unique way of working”.

The company has previously focused on using its personalised health products to highlight the brand’s focus on sustainability and caring for its clients.

“As the first line of energiser, energiser and personal care products, we are constantly looking to innovate to deliver the most authentic and powerful products possible,” a spokesperson told TIME.